Industry

Marketing compliance software for agencies

Agencies manage approvals and proofing across many clients and outside reviewers, and they need a defensible record of who signed off on what. Cohiva Campaign supports external email-only guest approvers and shareable proofing links, rejects an unchecked go-live at the API, and keeps an append-only audit.

An agency lives and dies by the sign-off. Work passes between account teams, creatives, and client-side reviewers, and the agency carries the risk if something goes out that was not properly approved. The hard part is keeping a clean record across many clients and external people who do not have a login.

Cohiva Campaign is built for that flow. Approvals run through ordered stages that mix internal users with external email-only guests, so a client contact or outside reviewer can sign off without an account. Proofing happens on a versioned canvas with positional annotations and a shareable link, so a client can mark up creative directly.

Go-live still passes the compliance gate. The API rejects an unchecked launch with HTTP 422 until the client's checklist passes, and the failed items are returned, so nothing slips out before the agreed review is complete.

Every decision lands in an append-only audit that records the actor, the time, and the before and after values. That gives an agency a defensible answer to the question every client eventually asks: who approved this, and when. The full history exports to PDF for a client review.

Running many clients at once is where the model proves itself. The checklist a go-live must pass is configured per campaign, so one client's review can differ from another's while the gate is enforced at the API for every one of them. A client contact reviews work as an email-only guest, comments land on a shared proofing link, and the approval that follows is written to the same append-only audit as everyone else's. When a client later questions how a piece was signed off, the agency produces an exportable record rather than searching through inboxes, which protects the relationship and the agency at the same time.

Start a free trial of Cohiva Campaign to put a non-bypassable go-live gate behind every launch.

Frequently asked questions

Can clients approve without a Campaign account?
Yes. A stage can include external email-only guest approvers, and proofing can be shared by link, so a client reviews and signs off without an account.
How does an agency prove a client approved the work?
Every approval is written to an append-only audit with the actor, time, and before and after values, and the full history exports to PDF.
Can the gate enforce a different checklist per client?
Yes. The checklist a go-live must pass is configured per campaign, so each client's review can differ. The gate is enforced at the API regardless.
Does Campaign keep each client's work separate?
Campaign runs database-per-tenant for the agency, and within the workspace campaigns are organised per client. Each tenant's data sits in its own database.
Does Campaign guarantee the client's marketing is compliant?
No. It enforces the checklist the client and agency define and records every decision. It helps you comply and keeps the audit trail; it does not guarantee regulatory compliance.

Related

Put a non-bypassable gate behind every launch

Cohiva Campaign rejects an unchecked go-live at the API and keeps an append-only audit. Try it free.

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